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You are here: Home / Uncategorized / AdThrive Ad Types and Ad Layout

AdThrive Ad Types and Ad Layout

September 9, 2018 By AdThrive

This is an example of a typical post page, with the main types of ads we run here at AdThrive. You can view this page on desktop or on a mobile device, to see the different types of ads that run on each device type.

Header Ad

At the top of the page, you can see a header ad. Sometimes also called a “leaderboard ad,” the header ad is a long rectangular ad that appears at the top of a website on desktop or tablet.

Sidebar Ad

A sidebar ad runs in the sidebar of the site. If you’re viewing this page on desktop, you can see an example of a normal sidebar ad over there on the right side below the ‘Meet AdThrive’ widget.

AdThrive sidebar ads are typically open to several different ad sizes to ensure the most competition for each spot in your sidebar. A sidebar that is at least 300 pixels wide keeps your site open to the highest-paying ad sizes!

Sticky Sidebar Ad

A sticky sidebar ad is an ad at the bottom of the sidebar on desktop that “sticks” to the screen and scrolls along with the reader as they move down the page. Because this ad is seen so well by readers, it earns exceptionally well.

If you’re viewing this page on desktop, you can see an example of a sticky sidebar at the bottom of the sidebar as you keep scrolling through this post.

The sooner a sticky sidebar ad comes into view and begins scrolling with a reader, and the longer it’s able to scroll, the better it earns — so a short sidebar with fewer widgets helps this ad type earn more.

Content Ads

A content ad is an ad that runs inside the content of your pages on desktop or mobile, usually between paragraphs of text. You’ll see these ads sprinkled within the content on this page, too.

Content ads are especially valuable on mobile, since mobile devices don’t have room for a sidebar with sidebar ads. AdThrive technology detects a reader’s screen height and intelligently spaces out these ads to maximize your ad earnings AND keep sites reader-friendly!

Recipe Ad

If you publish recipes on your site, a recipe ad is an ad that shows up inside the recipe card. Readers tend to spend a lot of time viewing a recipe’s ingredients and instructions, so an ad placed inside the recipe box tends to earn very well.

You can see a live example of a recipe ad inside the recipe box below:

Chocolate chip muffins – example recipe

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Chocolate chip muffins – example recipe
Serves 4-6
Prep time 10 minutes
Cook time 20 minutes
Total time 30 minutes
Allergy Egg, Milk, Soy, Tree Nuts, Wheat
Meal type Dessert, Snack
Misc Child Friendly, Serve Cold
Region European
Slightly crunchy on the outside at the top and soft in the middle.

Ingredients

  • 175g self-raising flour
  • 50g margarine
  • 50g caster sugar
  • 2 Medium eggs
  • 4 tablespoons milk
  • 1 teaspoon vanilla extract
  • 200g chocolate

Optional

  • sugar (a sprinkling for a crunchy top)

Directions

Step 1
Place the flour and caster sugar into a bowl and create a well in the middle for the other ingredients.

Mix the eggs, vanilla extract, milk and margarine and then pour it into the bowl with the dry ingredients.

Mix well until it is lump free and then break the chocolate into small pieces and add them.
Step 2
Pour the muffin mixture into a muffin tin filling each mould up to two thirds full.

Place a block of chocolate into the middle of each muffin. Then sprinkle some sugar over the top of each.
Step 3
Cook for around 20 minutes in a preheated oven at 200ºC / 390ºF / gas mark 5. After 18 minutes or so check to see if they are cooked enough.

Insert a knife into one of the muffins and if no mixture is on the knife then they are cooked!

Allow to cool for at least 5 minutes before eating.

Sticky Footer Ad

A sticky footer ad loads at the bottom of the browser and “sticks” there as the reader navigates the website. You can see an example of this ad at the bottom of this page.

The sticky footer ad is one of the most valuable ad units you can run on your site and always has an ‘X’ at the top right so readers can close it if they want.

Video Player Examples

Do you publish original video content on your site? We’d love to help you monetize those videos with our AdThrive video player options.

If you’re viewing this post on desktop, you encountered our collapsible video player, that begins playing inside the post content and moves to the sidebar as you keep scrolling. This video player silently autoplays a playlist of videos inside every post on desktop with ads interspersed between videos. To hear the audio, simply mouse over the video to turn on sound

Collapsible Video Player Example

Some content management systems aren’t compatible with the Collapsible video player, so we also have an alternative stationary sidebar player that stays in one place in the sidebar and silently autoplays on all pages. You can see an example of this video player in the sidebar here.

If you’re viewing this post on mobile, the mobile video player is a stationary video player that loads in the middle of your post and silently autoplays your video content with ads interspersed throughout. We can always customize the location depending upon your site’s mobile theme.

Below, you’ll find an example of an embedded click-to-play video. These function a lot like YouTube’s embedded video players — you upload a video and get an embed code to place anywhere you’d like on your site — but AdThrive video players earn significantly more. The video player can play ads before, during, and after your video content.

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Meet AdThrive

AdThrive was founded in 2013 by a husband-and-wife blogging team with the vision to help creators grow their ad income and work their dream jobs by creating digital content that matters. Since then, AdThrive’s passion for helping publishers continues to grow!

We know what it takes to create and share valuable content because our team is made up of publishers just like you! We stay ahead of the changing ad landscape so you don’t have to. We’ll always have your best interest in mind because we understand the hard work you put in to provide a valuable service to your readers, and we think you should be well paid for it!

There are two types of sidebar ads we run at AdThrive: a regular sidebar ad (as seen above) and a sticky sidebar ad (as seen below). A sticky sidebar ad is always the last item in the sidebar. It “sticks” to the screen when a reader scrolls past it, so it stays in view and earns more the longer it scrolls.

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